Frutiger’s simple and legible, yet warm and casual character has made it popular today in advertising and small print. The Frutiger family was released publicly in 1976, by the Stempel type foundry in conjunction with Linotype. Ascenders and descenders are very prominent, and apertures are wide to easily distinguish letters from each other. The letter properties were suited to the needs of Charles De Gaulle “ modern appearance and legibility at various angles, sizes, and distances. The result is that Frutiger is a distinctive and legible typeface. The new typeface, originally called Roissy, was completed in 1975 and installed at the airport the same year.įrutiger’s goal was to create a sans serif typeface with the rationality and cleanliness of Univers, but with the organic and proportional aspects of Gill Sans. Instead of using one of his previously designed typefaces like Univers, Frutiger chose to design a new one. It was commissioned in 1968 by the newly built Charles De Gaulle International Airport at Roissy, France, which needed a new directional sign system. Frutiger is a sans-serif typeface by the Swiss type designer Adrian Frutiger.
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